Simon Chapman on AI, Content Strategy & Personalization

Developer Principles

REST is No Longer Enough: How AI is Driving the Next Evolution of APIs

By Simon Chapman on 1 August 2026 · 9 min read

Every few years, our industry develops an irresistible urge to declare something dead. Monoliths. Java. The CMS. Email. Passwords. The front end. The back end. If you've spent any time on LinkedIn recently, you've almost certainly seen somebody confidently informing the rest of us that REST APIs are next. Usually this revelation is accompanied by a diagram featuring a handful of hexagons, a large language model in the middle, and enough glowing arrows to power a small town.

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AI

AI in 2027: When Artificial Intelligence Becomes Invisible

By Simon Chapman on 31 July 2026 · 8 min read

The AI conversation is about to change. By 2027, organisations won't be asking whether they should use AI - they'll be asking why parts of their business aren't already powered by it. From autonomous digital employees and AI-native software development to sovereign AI and the rise of personal models, the next 18 months will fundamentally reshape how we work.

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AI

Britain in 2028: What the UK Might Actually Look Like After Two More Years of AI

By Simon Chapman on 29 July 2026 · 23 min read

Artificial intelligence has spent the last few years being treated as something that is perpetually about to happen. It is going to transform work. It is going to change education. It is going to revolutionise healthcare. It is going to automate government. It is going to disrupt Google. It is going to eliminate jobs...

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AI

Stop Comparing AI Features. Start Comparing AI Architectures.

By Simon Chapman on 27 July 2026 · 10 min read

Enterprise technology evaluations are often reduced to spreadsheets. Does the product generate text? Tick. Does it summarise documents? Tick. Does it provide agents? Tick. Does it support multiple models? Tick. Does it have a chatbot? Tick. This approach creates the…

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CMS

Every CMS Is Suddenly AI-Native. Here’s How to Tell the Difference.

By Simon Chapman on 26 July 2026 · 9 min read

Almost every CMS vendor now describes its platform using the same vocabulary. AI-powered. AI-first. Agentic. Intelligent. Autonomous. Contextual. The terminology has changed so quickly that it is becoming difficult to distinguish a genuine architectural shift from a product team adding…

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AI

AI Agents Aren’t Replacing Enterprise Platforms. They’re Becoming Another User.

By Simon Chapman on 25 July 2026 · 9 min read

For several years, the technology industry has enjoyed predicting the death of enterprise software. Cloud computing was supposed to eliminate traditional platforms. Composable architecture was supposed to dismantle the suite. Low-code tools were supposed to remove the need for specialist…

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Thoughts, musings, all things MarTech and more...

Latest Articles

REST is No Longer Enough: How AI is Driving the Next Evolution of APIs

AI in 2027: When Artificial Intelligence Becomes Invisible

Britain in 2028: What the UK Might Actually Look Like After Two More Years of AI

Stop Comparing AI Features. Start Comparing AI Architectures.

Every CMS Is Suddenly AI-Native. Here’s How to Tell the Difference.

AI Agents Aren’t Replacing Enterprise Platforms. They’re Becoming Another User.